Article - New Pro Features and Marketing
We are happy to announce a newly designed ed2go-Pro.
ed2go-Pro gives you the ability to target your business and professional markets for the specific purpose of attracting and retaining business customers. The Pro catalog is customized to include all of the ed2go business related titles; however you still have the flexibility of creating your own custom catalogs.
Pro sites make it very easy for partners and companies to enroll multiple students at once. Passcodes, a unique feature of ed2go-Pro, are purchased by the company up front from you. Passcodes are used by the student during the enrollment process to gain access to their course.
The newly designed Pro contains features that allow you to leverage customized training opportunities with companies and organizations in your area. The new Pro platform is designed with an emphasis on co-branding; enabling both participating parties to incorporate their logo, giving it a dual face. Co-branding is the perfect solution for you and companies who want customized online training options for their employees.
New Features
Some of the other great new features of the redesigned pro include:
- Custom messaging on your home page, which allows you to further target the individuals who will be enrolling and taking courses through the Pro Online Instruction Center.
- New, simplified course navigation
- Enhanced course search feature
- New business and industry geared banners to help you create a customized look and feel for the students using the site
- Step-by-step enrollment instructions to better assist students and businesses
Working with Pro
Do you already have great relationships with companies and organizations in your area or looking to develop these relationships? Once an ed2go-Pro site has been created for your institution you can begin approaching businesses in your area with the idea of online training. We provide you with all of the marketing materials and support you will need for this recruitment process. Our newly designed ed2go-Pro marketing templates can be found under the Marketing tab on your Online Administration Center or you can click the link below.
Webinar
Please stay tuned for an upcoming email with more information regarding the ed2go-Pro webinar presentation which is being held on Tuesday, August 17th at 10:00 AM PST/12:00 Noon CST/1:00 PM EST. If you can't attend the presentation on the 17th we will also be repeating on Thursday, August 19 at the same time.
For those already utilizing the Pro platform, please visit your ed2go-Pro Online Instruction Center to check out the great new look and features. If you are not currently offering ed2go-Pro, please contact your Account Manager for information about how to get started. Also, please mark your calendars for the upcoming webinar presentations.
Thank you,
